I love H&M and have for years, but their beauty department have never really been something I gravitated towards.
Back in the day, before I really got into make up, I did buy a thing or two, but the quality really wasn't there. So for the past years, my H&M beauty buys have only amounted to a nail polishes once in a while.
Recently H&M launched a re-branded, re-vamped, new beauty line. I'm thinking they took inspiration from Topshop's big success with their beauty line and wanted to give it a try themselves.
And so far it is looking quite good, I think.
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| Eye pencil in Come in Third - Lip Definer in Pressed Petals - Nail Polish in Smokey Aubergine Nail Polish in Paper Ash - Brow and Lash Brush - Crease Blending Brush |
I started out safe with the light grey nail Polish called Paper Ash, and I was so impressed with the formulation and lasting-power, that I had to go back a take a further look.
So on my second trip, I got another nail polish in Smoky Aubergine - a beautiful dark sultry brownish purple.
Again great formulation and lasting power, and I absolutely love the packaging - actually the packaging of the whole line is really nice and reminds me of 50's/60's beauty.
I also got two brushes - one I was hoping would be a cheaper version of the Anastasia Duo Brow Brush.
The H&M one is okay, but not as good as the Anastasia one, but at the price-tag I can definitely work with it.
I also got a Crease Blending Brush - it is really soft and a great brush at the price as well.
Lastly I got an eye pencil in Come in Third and lip definer in Pressed Petals.
The eye pencil is so soft and better than high-end eye liners, I have in my collection.
The lip definer is a bit dry, but goes on the lips very nicely and last quite well, but do fade a bit awkward.
The shade selection for both are great and there are definitely something for everyone.
All in all I'm very impressed with the things, I got, and I'm definitely going to get more of all of the items.
So on my second trip, I got another nail polish in Smoky Aubergine - a beautiful dark sultry brownish purple.
Again great formulation and lasting power, and I absolutely love the packaging - actually the packaging of the whole line is really nice and reminds me of 50's/60's beauty.
I also got two brushes - one I was hoping would be a cheaper version of the Anastasia Duo Brow Brush.
The H&M one is okay, but not as good as the Anastasia one, but at the price-tag I can definitely work with it.
I also got a Crease Blending Brush - it is really soft and a great brush at the price as well.
Lastly I got an eye pencil in Come in Third and lip definer in Pressed Petals.
The eye pencil is so soft and better than high-end eye liners, I have in my collection.
The lip definer is a bit dry, but goes on the lips very nicely and last quite well, but do fade a bit awkward.
The shade selection for both are great and there are definitely something for everyone.
All in all I'm very impressed with the things, I got, and I'm definitely going to get more of all of the items.
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